Marketing Course Evaluation Essay Example | Topics and Well Written Essays - 1500 words

Marketing Course Evaluation - Essay Example Likewise, I have learnt that firms should emulate appropriate brand names and pricing strategies in order to enhance the perception, motivation and product awareness that play a significant role in the consumer buying process. In its effort to attain a competitive edge, Lockheed Martin Aeronautics Company has embarked on merging with other companies in its effort to market products such as C-5, C-130 and C-141. In the same way, the company emulates horizontal market system for example at one time it replaced F-117 with F-22 based on the consumers feedback. Actions that I intend to take to stay current in my field includes, post graduate course in Project Management, Six Sigma Black Belt Certification (CSSBB) as well as masters degree. In order to improve the value of this course to the working adults, it is essential for lecturers to allocate adequate time for theory lessons as well as practical sessions. In addition, marketers should be trained on how to use web 2.0 as a major marke ting tool. Introduction In the contemporary world, firms have emulated a number of strategies to remain competitive and retain their customers. Through the guidance of the marketing managers, companies have emulated aspects such as proper branding, effective product positioning and pricing as well as promotional strategies. ... that I have gained Target Markets One of the skills that I have gained from the course is that for a company to be successful, it has to aim at particular customers. Being one of the major marketing strategy, target marketing in collaboration with the marketing mix that include price, product, promotion and price is essential especially when firms are aimed at expanding their customer base. Market positioning and segmentation The course has also exposed me to product positioning. This entails the process through which marketers create an image or the identity of their products on the minds of their consumers. One of the vital objectives of an effective product positioning is that it creates a strong customer awareness thus generating repeated purchases leading to high sales. On the other hand, market segmentation involves classification of the customers based on one or more characteristics (Kotler et al, 2010). In this way, firms are able to identify groups of customers with similar needs. Examples of market segmentation that this course introduced me into include geographic segmentation, demographic segmentation, psychographic segmentation, segmentation according to benefits and occasions as well as behavioral segmentation. Connecting with customers Building customer value, satisfaction, and loyalty Through the course, I was able to gain adequate skills on how to build customer value by enhancing a positive relationship especially by ensuring that organisations address the problems faced by the consumers in a timely manner. In addition, to ensure that the consumers are satisfied, it is imperative to provide quality products that meet their needs (Paliwoda et al, 2009). One of the major ways of enhancing customer loyalty is by creating a positive company-customer

Strategic Planning Dissertation Example | Topics and Well Written Essays - 5000 words

Strategic Planning - Dissertation Example Introduction Strategic planning within organizations is one of the most essential aspects of both sustainability and growth. Without the ability to meet the needs of strategic planning, there is the inability to move forward with specific needs and to reach the full potential of the organization. While strategic planning is required for the development of a company, the implementation and the end goals are often not met. The problems which arise are based on the various aspects of the organization and how it associates with the needs of each of the goals. Leadership capacities, communication tools, participation and the ability to reach smaller and larger goals through various initiatives are some of the several areas in which strategic planning is not implemented in the correct manner. This is followed with complexities which arise from the organizational culture and the expectations which are associated with meeting change or resistance to the workforce that is a part of the organi zation (Rothwell, 2010). ... The research will also examine specific areas in which strategic planning can alter, specifically with associations such as getting more employees available for participation, building milestones and metrics to incorporate the strategic plans with and altering the approaches toward the vision so it becomes tangible within the company. By investigating how these can be used, there is the ability to create and develop more alternatives with the required strategic plans and how these can alter into a form of action. Problem Statement While strategic plans are developed within corporations, they are often not implemented and end goals are not met. Literature Review (ADD 10 PAGES TO THIS LIT REVIEW SECTIONOFTHE PAPER) The approach which is taken toward strategic planning and implementation is one which is based on the understanding of taking action within a corporation. Without the correct strategies, there is the inability to provide higher amounts of sustainability and growth within a c ompany. However, there are often problems and difficulties with creating the required changes. This literature review will examine the various aspects of strategic planning and implementation as well as how it alters according to the difficulties which are in the organizational culture. The review will examine the various dimensions that are associated with strategic planning. It will further define the obstacles that do not allow the plans to be implemented at various levels within an organization. There will also be reference to theories which are created to alter the strategic planning so it becomes one that is associated with constructive

Multi Disciplinary Team

Multi Disciplinary Team Introduction This discussion opens with a definition of a therapeutic relationship and the key elements that impact on this. The discussion will focus on the different types of communication and explain the importance. I will also refer to the Multi Disciplinary Team (MDT) in a patients care and how this can strengthen the relationship. The discussion will end with reference to the Nursing and Midwifery Council (NMC) guidelines and the impact on the relationship. Self awareness will also be discussed. A therapeutic relationship is defined as A partnership between clients and nurses, both working together to improve the clients health status (Balzer Riley, 1986). This relationship allows both the nurse and the patient to gain satisfaction, the patient feels supported and listened to and the nurse feels valued in his/her role. One of the significant points in the relationship is that if the patient feels they are being listened to by the healthcare provider they will recover at a much faster rate. The key elements are, attending, hearing, understanding and remembering. Attending is the physical part with both the nurse and the patient being present and keeping up to date with what is being said. Hearing is the part that pays the attention to the patient. Understanding, this is reassuring the patient that what they have said has been understood. This can be done by paraphrasing. Remembering can be very difficult, if the nurse has understood what the patient has said this does become easier. In order to do this the nurse needs to fully attend to the patient, listen to them and then respond to them. According to Barker (1971), the listening process consists of four different elements listed above. By actioning the concepts the nurse can start to empathise with the patient. Empathy is an important aspect of this relationship, Empathy is the act of communicating to our fellow human beings that we understand how they are feeling and what makes them feel that way (Hogan, 1969) Empathy can be shown both verbally and non verbally, the verbal part is to reflect on how the patient is feeling and the reasons why and the goal should be to meet an accurate verbal reflection. The non verbal features of empathy are as much important as the verbal part; the non verbal part should show features of warmth and genuineness does the true caring for your patient come across. To do this verbal and non verbal communication must be used. Summary Questioning is a way of verbal communication between the nurse and the patient, some would say that questioning is a way of helping others to think about their problems (Alder and Rodman, 1982). There are two types of questions that may be asked to patients, open questions and closed questions, Open questions are asking for a more verbal response from the patient whereas closed questions is only encouraging the patient to give a short simple response. Along with questioning there are many other ways of verbal communication, establishing guidelines, acknowledgement, reflecting, paraphrasing, seeking clarification, summarising and planning .Clearly verbal communication is very important as are non verbal skills. Non verbal communication has various components; some of these include Posture, gesture, eye contact, touch, facial expression, appearance, head nods, silence, proxemics and other body language. Egan ( 1977) S.O.L.E.R framework has an important part to play in a therapeutic relationship, all of the points should make both the nurse and the patient is comfortable and in control of the situation, here is a bit of information to elaborate on the soler framework- S Sit squarely this means sit face to face with the patient this does not mean the nurse has to sit directly opposite the patient, the nurse should sit upright not slouching, this will show the patient the nurse has a caring posture. O Open posture this means sit with both arms and legs uncrossed, if both arms and legs are crossed it is said to show an element of defence from the nurse. L Lean slightly forward although this does depend on the conversation, leaning forward without leaning away will lead the nurse into the intimate zone of the patient. E Eye contact is recommended to be constant although this shouldnt be a constant stare as this can be very uncomfortable for the patient. R Relax -the nurse must be relaxed in order to gain the confidence in the patient. This framework can also be used by other healthcare professionals. Professionals other than nurses can strengthen the relationship; this can be another member of the health care team that needs to take part in the patients care. The professionals could include physicians, pharmacists, dieticians, occupational therapists these professionals are known as the MDT. A member of the MDT might need to be involved in the patients care, For example if the patient had concerns about their diet you could introduce the dietician to help. By introducing a member of the MDT it will strengthen the relationship with the patient. The patient however must consent to the involvement of other disciplines. Consent within a therapeutic relationship is very important, obtaining consent is a process and not a one off event. The patient must be told in a sensitive manner and the patient must then make the decision on whether to accept or decline the proposal being offered. The NMC (2008) states that you must respect and support peoples rights to accept or decline treatment and care (NMC code May 2008). Usually the professional who is going to perform the procedure will gain the consent although it is possible this task could be delegated to another professional who has the capability of meeting the required standards, Consent maybe obtained in a number of different ways, Verbal consent this is explaining everything verbally to the patient and the patient replying with a verbal answer, written consent this is normally obtained if the procedure has any risk or is lengthy and complex, the written consent is a record of what has taken place or could be of what has been offered and not taken p lace as the patient decline the opportunity. The NMC is the code that should be adhered to all times, some of the guidelines under the code includes Privacy, dignity and confidentiality, as part of the NMC code of conduct nurses are to work within their limitations. This is about the nurse being self aware. Self awareness is about recognising, accepting, challenging who we are, what we feel, and what we can and can not do (Rungapadiachy, 1998). In a therapeutic relationship it is also important to be in control of your own self awareness, be aware of your own values and beliefs. According to Rokeach (1968),a value is an important life goal or societal condition which is despired by a person. Beliefs are subjective statements used by individuals to describe something they believe as being true. Values are seen as the central core that reflects on ones attitude this is also know to affect ones attitude. Fishben and Ajzen (1975) define beliefs as statements which indicate a persons subjective probability that an object has a particular characteristic. Conclusion The Johari window is a model that is used to explore and develop self awareness; this model concentrates on interpersonal skills that are applied to interaction, it deals with awareness in the human behaviour (Luft 1969). There are four aspects to the Johari window, open, blind, hidden and unknown. The open part is the part that is known to self and others, the blind is the area that is unknown to self but know to others, the hidden part is the area that is known to self but unknown to others and the unknown is the area that is unknown to self and unknown to others. Through communication the open self is made more accessible. This strengthens the therapeutic relationship. This Essay has defined what a therapeutic relationship is and the key elements that impact on this. Different types of communication have been discussed and explanation given to show their importance. The role of the MDT in a patients care and how this can strengthen the relationship has also been discussed. NMC guidelines have an impact on the relationship and discussed a key issue from the guidelines, with special reference to consent. This essay has also explained why self awareness is important within a therapeutic relationship

Destiny, Fate, Free Will and Free Choice in Oedipus the King - Oedipus and Fate :: Oedipus the King Oedipus Rex

Oedipus the King and Fate D.T. Suzuki, a renowned expert on Zen Buddhism, called attention to the topic of free will in one of his lectures by stating that it was the battle of "God versus Man, Man versus God, God versus Nature, Nature versus God, Man versus Nature, Nature versus Man1." These six battles constitute an ultimately greater battle: the battle of free will versus determinism. Free will is that ability for a human being to make decisions as to what life he or she would like to lead and have the freedom to live according to their own means and thus choose their own destiny; determinism is the circumstance of a higher being ordaining a man's life from the day he was born until the day he dies. Free will is in itself a far-reaching ideal that exemplifies the essence of what mankind could be when he determines his own fate. But with determinism, a man has a predetermined destiny and fate that absolutely cannot be altered by the man himself. Yet, it has been the desire of man to avoid the perils that his fate ho lds andthus he unceasingly attempts to thwart fate and the will of the divine.. Within the principle of determinism, this outright contention to divine mandate is blasphemous and considered sin. This ideal itself, and the whole concept of determinism, is quite common in the workings of Greek and Classical literature. A manifest example of this was the infamous Oedipus of The Theban Plays, a man who tried to defy fate, and therefore sinned. The logic of Oedipus' transgression is actually quite obvious, and Oedipus' father, King Laius, also has an analogous methodology and transgression. They both had unfortunate destinies: Laius was destined to be killed by his own son, and Oedipus was destined to kill his father and marry his mother. This was the ominous decree from the divinatory Oracle at Delphi. King Laius feared the Oracle's proclamation and had his son, the one and only Oedipus, abandoned on a mountain with iron spikes as nails so that he would remain there to eventually die. And yet, his attempt to obstruct fate was a failure, for a kindly shepherd

Customer Relationship Management in Bahrain Investment Banking Arena Essay

The banking industry has undergone widespread changes within the operating environment and this involves globalization of markets and technological improvements. These two factors have influenced and encouraged innovative practices within the banking industry that has served to enhance its operational efficiency. The introduction of ATMs and e-banking facilities are some of the major milestones in the banking industry that have revolutionized business operations. The global markets have intensified the competitive environment of the banking industry that has created the need for increased efficiency in operations and increasing customer satisfaction. Customers are the lifeblood of any organization and the banking business too depends on the acquisition and retention of consumers for its profitability. Customer relationship management forms a vital aspect of business strategy driving the company’s market shares and market leadership position. Customer relationship management (CRM) has been defined as a business strategy that â€Å"is a fusion of a series of functions, skills, processes, and technologies which together allow companies to more profitably manage (acquire and retain) customers as tangible assets† (Shanmugasundaram, 2008:98). It is viewed as an interactive process that creates a balance between corporate objectives and customer satisfaction to increase the profitability of the business. Acquisition and retention of customers is one of the vital requirements of business and the effectiveness of strategies driven towards this goal determines the success of business enterprises. The past few years have witnessed growing application of CRM in retail banking and investment banking sectors. The key objective behind such initiatives is to ensure the delivery of superior customer service and to fulfil the needs of consumers. Such practices are effective in enabling organizations to meet the needs of the consumers and provide improved services in comparison to other players in the industry. Competitive advantage and business gains are driven by a proactive approach that focuses on consumer needs and expectations, provision of consistently high quality service, looking into consumer convenience and an effective follow up service to ensure consumer loyalty. A vital aspect of investment banking and any other financial services is the changing consumer mindsets. Owing to the abundance of information easily accessible over the Internet the consumers today are more knowledgeable of the wide range of choices and alternatives available to them. The consumers are equipped with more knowledge related to the banking options available and hence their banking decisions are guided by their well-researched study. This fact holds true for all economic sectors and business operations but forms a critical aspect of banking industries since it caters to a diverse segment of consumers. In nearly all business to business markets in which clients are as large as, or as in this case, often much larger than their suppliers, the latter must respond quickly to pressures from their clients to improve client management processes and systems† (Foss & Stone, 2002: 211). CRM in Investment banking sector The short term objective of the marketing department is to acquire customers while the long term objective translates to retaining the old customers through effective customer relationship management (CRM) strategies. Reaching and acquiring a new customer is one thing, keeping the relationship healthy and strong over a long period of time is the mark of the true marketing professional concerned with long term health of the organization† (Dolak, 2009). The increasing competitive market makes it difficult to retain customers over a longer period of time owing to the constant influx of new and substitute alternatives invading the shelf spaces at the local retail shop. This makes the task of CRM increasingly challenging and organizations adopt various strategies to attract old customers back. Retention strategies often employ measures such as consumer behaviour research and product surveys that enable the organizations to assess the needs and expectations of the consumer and enable them to serve better. Customers always appreciate the personal touch that results in building strong relationships. The net today provides numerous effective communication channels that are being used to keep the customer happy. Web based customer relationship management has effectively integrated all modes of communication – web, email, chat, video, voice to serve and support the customers to enhance the total customer experience. Investment banking differs from other forms of banking in the role a few major clients play on the bank’s performance and productivity (Foss & Stone, 2002). This form of banking targets a fixed client segment that drives the sales of investment products and services. The efficiency of the banking sector is determined by the types of products and services sold to customers in response to their investment needs and expectations. Customization of products and services are the key to deriving client satisfaction. Identification of the client segment is a vital factor in targeting and reaching out to the desired client population and this process is driven by market research. The changing demographics and intense competitive pressures from global industry players have however made a significant impact on the business strategies of investment banks worldwide. The challenges faced by investment bankers lie in reaching out to target consumers and providing them with increased ease of banking services that serve to retain clients over a longer period of time. Moreover, the increasing demands of consumers and growing expectations have driven the banking sector to adopt technology based innovative applications for meeting consumer needs and expectations. Online banking services and mobile banking applications are some of the innovative means that are being used by investment bankers to reach out to their target consumers. Such applications have served to improve banking services and efficiencies in resolving customer queries and needs promptly through the click of the mouse button. The anytime and anywhere access to banking services have defined new trends in serving consumers. â€Å"Online customization is one useful customer relationship management strategy adopted by e-business to add value and improve sales of their products and services using the Internet† (Khosla et al. , 2003). Investment banking in Bahrain The banking sector in Bahrain is one of the key sectors influencing economic growth and development in the region. The contribution of the financial services and banking sector is second only to the oil and natural gas industry in the country. The country has experienced an economic boom and an upward trend in economic growth and development over the past few decades on account of globalisation influences and opening of trade channels. The banking sector has also opened to multinational corporations establishing their operations in the country to tap the growing number of high net worth individuals in the country. Despite the globalisation of banking operations and increased de-regulation of the financial services sector in the area the country continues to have a significant control and supervision over the regulatory environment. The Central Bank of Bahrain continues to be monitor and control the banking environment in the country. The modernisation of banking services and strategic approaches made by investment bankers in other parts of the globe have not produced much impact in this region owing to the constraints applied by the existing cultural influence. The retail banking scenario in Bahrain is to a considerable extent driven by the culture of the country. The cultural impacts are realised in the conservative approach of consumers towards banking and investment. Various research studies have concluded that while the region is an emerging market for technology applications and innovative practices, user attitudes have limited the scope of technology based business models in the banking sector. The conservative market environment and user attitudes towards the CRM strategies adopted by investment bankers in Bahrain forms the focal point of the research study. The research study will analyse the various perspectives involved in CRM approach by investment bankers through the study of Unicorn Investment Bank in Bahrain. The bank was founded in the year 2004 and has its headquarters in Bahrain. It is an Islamic financial services group that has an international presence in various locations such as Malaysia, Turkey, Saudi Arabia and United States. The bank currently has six distinctive business service categories that include asset management and real estate, capital markets, corporate finance, private equity, strategic mergers and acquisitions and treasury. Among the various services offered by the bank the key approach is to deliver the customers with a comprehensive range of investment solutions that are customised to meet client needs and expectations. Unicorn’s integrated product offering and financial engineering skills are closely intertwined with a strong capacity to distribute the Bank’s products and services to a broad client base across the GCC region, the wider Middle East region, Southeast Asia, the USA and the Europe† (Unicorn, 2010). The target customers of the bank include high net worth individuals, business enterprises, financial institutions, corporations, and government agencies and departments. The products offered by the bank are Shari’ah compliant and conforms to the international financial practices (Unicorn, 2010). Issues and challenges â€Å"All major banks have invested heavily in technology and infrastructure over the last 5 and 10 years in this area, but hardly any of them have been successful in actually getting it effective† (Infosys, 2009). The failure of CRM initiatives within the investment banking sector have provided a new ground for research into increasing the effectiveness of CRM applications. There are many strategic implications related to the application of CRM within investment banking sector. This involves the adaptation of normal banking processes and systems to integrate with innovative use of technology based applications and automated query processing systems that require efficient management and handling of issues. Such issues pertain to the efficient use of CRM systems to meet operational goals and integrating the different banking functions to provide a structured application that can be used easily by consumers. Ease of use and convenience are some of the key parameters involved in the development of CRM based banking system. A key challenge facing these areas involves the security and privacy issues that form a major source of concern for consumers using the technology based applications. Technology based business models and CRM strategies enable investment bankers to provide the customers with efficiency in delivery of services, access to relevant information, product details and ease of transactions. Mobile banking and e-banking facilitates the customers of investment banking to a host of facilities that range from product enquiry; access updated rates of interest and market values of the investment products chosen and conducts investment transactions online. Investment portfolios can also be accessed and manipulated according to user convenience from the comforts of their home or office. However, widespread usage of such systems has been restricted on account of user reservations related to security issues and privacy of vital user data and information. Mobile banking and online transactions raise security and privacy concerns among most of the consumers (Barati & Mohammadi, 2009). The transfer of sensitive financial and personal information across mobile networks is found to be the prime reason behind the psychological barriers created among potential mobile banking customers (Laukkanen, 2007).

Robotics

Introduction Robotics has revolutionized the way industries operate, the way items are built, and the way society lives. Robotics is a fairly new technological advance that has made lives easier, and has provided a breakthrough for many operations and businesses. In a way, robotics is the future for businesses as well as the future of mankind. Like any other type of technology, robotics can be used in various industries, has advantages and disadvantages, and has a long history of how it came about.There are many aspects of robotics to be considered which include educational fields that one can choose, and the types of applications and industries robotics is found in. Safety is an important concept and part of robotics, especially because of its complexity. Being well educated in the field of robotics can play an important role on safety as well. This field can greatly reduce the workload and can increase the productivity in many companies, no matter how big or small. Robotics is the future, and embracing it will help in the future success of businesses.History of Robotics The actual word robot was made popular by an author in his 1921 play. This author claims that his brother was the inventor of the word, which comes from the Czech word â€Å"robota† meaning servitude. Robots were first used in factories such as industrial companies, where these would fix machines in order to handle manufacturing tasks that facilitated the production and assisted humans in their everyday tasks. Robots such as industrial robots that used artificial intelligence have actually been around since the 60’s.After the 1950’s computers along with robotics started to increase in popularity as well as complexity and numbers as technology also began to advance. In 1961, the first industrial robot was built to work on the General Motors assembly line, and this machine was conceived in 1954 by George Devol and was called Unimate. The name was given because the robot was manufactured by a company called Unimation. Unimate is to this day remembered as the first industrial robot ever built. After the first robot was built, many others started to come around, and in 1971 the first icroprocessor called 4004 was created by Ted Hoff at Intel. Many other creations began to follow such as programming language called Prolog, which became the basic language in the field of artificial intelligence, then came the first industrial robot with six electromechanic axes, then the silver arm, capable of replicating human hands. Currently, robots are used to monitor outer space. In April of 2001, the Canadarm2, which was attached to the space station, was launched into orbit. This robot was a much larger and more capable version of a previously used arm.Another break though in the robotics field made it to stores in 2002. The Roomba, a robotic vacuum cleaner manufactured by the company iRobot became quite popular during this time. The most recent robotic creation was the Robonaut 2, which is the latest generation of astronaut helpers that was launched into the space station on the STS-133 mission. This is the first humanoid robot in space. Some of its features included showing engineers how robots actually behave in space so they could work on upgrades and possible advances that would assist spacewalkers perform their scientific work.Google also came out with robotic vehicles, called Google driveless cars, which became famous in 2010. These robotic vehicles had drivers behind the wheels in case of an emergency, and drove to various places while taking pictures of their surroundings. Unimate Google Images4004 Google Images Canadarm2 Google ImagesThe Roomba Google Images Robonaut 2 – Google ImagesGoogle’s Driveless Car Google Images Advantages Robotics as any other industry and profession has advantages and disadvantages. Business decisions usually come with pros and cons especially when it coms to automating the rocess of production by using industrial robots. Companies need to first take time and consider all the facts before deciding to add robots to their departments, especially when these can bring advantages and disadvantages in the process. Some of the advantages that robots can bring to companies is the fact that the quality of work is excellent. Industrial robots have the capabilities to improve the quality of production. Some of the applications performed by robots are more precise than those performed by humans and are more consistent in their quality as well. This igh level of quality and consistency is harder to obtain in any other way besides using robots. In production of products by using robots the speed of their outputs has a dramatic impact in the overall production of products. Robots are built to work at constant speeds without needing sleep, vacations, breaks, and they even produce more than any human worker. Safety is one of the other advantages found in the use of robots. Robots increase the safety in the workplace as these can perform in dangerous environments and hazardous settings, giving the opportunity to umans to move the supervisory roles and away from hazardous environments. Robots also have the advantage of proving savings for companies. Being able to provide a safe workplace, robots can bring financial savings to companies as these will incur less worker compensation fees, no healthcare or insurance payments, and robots also perform at higher levels with a fraction of the effort. Disadvantages Robots also have disadvantages that need to be considered. Investing in a robot can be costly, especially if the business owner has a budget to work with. The cost of automating the roduction by using robots needs to be calculated into the business’ financial budget. The maintenance of the robot should also be calculated to avoid future surprises or bills. When it comes to robots, programming and interaction are required, as with new employees hiring and trai ning is also a requirement. This programming and interaction can become costly depending on the time invested. Robots can also provide a safe work setting for employees, as they take the place of them in hazardous settings, but they can also bring safety problems. Their only presence can be the cause of hazard for workers as well. Advantages |Disadvantages | |You can send them to very dangerous places |You need to get people trained to fix them if anything wrong | | |happens | |You can make them do you're job for you |Need a very intelligent crew | |They are more accurate than humans Eg no shaking when in a |They can ruin peoples lives Eg Take their job away from them | |very important surgery, puts every screw in fabricating a car| | |etc. | |Can do jobs 24/7 |They are very expensive to make | |Can guard without being tired just keep doing the same thing |You need the right materials to make them, that could be very| |24/7 |rare | |No need of nutrients |If you make a very amazi ng robot with amazing quality and it | | |brakes, it might be very hard to fix | |You can program them to make them do exactly what you want |They can be very hard to program | |them to do | | |They can not harm you unless they are programmed to |They can reproduce but it could cost money for the materials | |Can work with out doubts Eg when you think â€Å"what do i do |They can reproduce but it could cost money for the materials | |now†? | |They can lift very heavy things |You need highly trained people to make them | | |They can not recharge themselves | (â€Å"Advantages and disadvantages,† ). Industries Robotics falls into three major industries including manufacturing, service and defense. These industries will also generate jobs such as technical engineering, software, testing and many others. Because robotics is such a complex field, and no one person can manage knowing every aspect of it, this is known to be a collaborative field. Basically, robotics requi res a lot of team work and discipline to achieve all the required tasks in providing a successful product. This is a great advantage as segments of robotics seem to be growing fast. One industry in particular as been the service industry, which has seen tremendous growth over the last decade. Robots are being used more frequently in manufacturing, where these help create jobs. Robots also help control quality of products and maintain that quality high. Currently, the highest percentage of robotics is seen in the United States, where about 60 percent of the service industry and 80 percent of the military industry are located. The largest manufacturers of robotics, however, are still in Germany and Japan. Service Industry Google ImagesMilitary Industry Google Images Robotics and Education Currently the robotics industry is growing rapidly, and if people do not already own a robot, they will very soon.This industry is growing in various ways such as size and sales, as well as creating growth around itself. It has been found in recent research that the robotics industry is expected to generate over one million new jobs over the next five years. One great way to get involved in the field of robotics is to sign up for the First Robotics Competition. This is a good first step, especially for those under 18 years of age. By getting involved in the competition, you can learn every aspect of robotics, the different product life cycles, and also gain experience in the field. College is another great way to learn about robotics, as many institutions offer classes and degrees in robotics.Robotics is a very complex field, and it as multiple industries that it’s a part of. The robotics industry can offer employment to a wide range of people, even if their specialties do not include a degree in this field. Many people who have science degrees, physics, or even electronics degrees are employed in the field of robotics. Software is a part of robots that is not usually vi sible, yet engineers that design these software are very important and there are many jobs available for them. The future will be driven by software designers, and those who specialize in computer science. If one is passionate about robotics, it is recommended to take a course in a robotics elated field to learn more, and to find the different paths you can take in this field. By doing so, one can meet other people interested in robotics and share ideas and interests. Some universities do not offer specific robotics courses, but you can learn about robotics by taking engineering classes as well. Some of the subjects that will allow you to learn more about robotics include computer science, mechanical engineering, and electronics engineering. It is always a good idea to spend time taking small courses to see if this field is the right career path, instead of diving into a three to four year degree without being sure it’s the right choice. Careers in Robotics | |Robot Service Engineer | |As a service engineer you would be responsible for installing, maintaining and fixing any faults with the robots. | |Qualifications: Often offered as a modern apprenticeship (Requiring GCSEs), a BTEC in electronics or an A-level in an engineering related | |subject. | |Product Consultant / Demonstrator | |If you are confident in presenting in front of a group then this job may be perfect for you. You would be required to learn everything | |about a companies and demonstrate it to a group of potential customers. | |Qualifications: This would depend on the specific company. If presenting is the primary role, an A-level in English would be beneficial. | | |Research Assistant | |If you are passionate about developing new robot technology and can demonstrate good analytical and practical skills you may be ideal for | |research. | |Qualifications: A-level, Higher education certificate, Degree or Masters in an engineering related subject. | Safety Working with robots will bec ome more and more common, whether at home or in the workplace. With new developments in the robotics field, one of the problems that engineers are facing is safety. Safety is a concern that every industry has with their employees, and is now becoming a concern with robotics as well. One of the solutions that have arise regarding safety has been to prevent the user from coming into contact with the robot by using physical barriers to do so.While studying robot-human interaction, which is known as HRI, it has been found that removing these barriers will allow people to and robots to work together and cooperate in order to perform the required tasks. Robot systems that are able to perform HRI tasks will be considered as being safety-critical complex systems because of their size, behavior, functionality, and can even cause damage to their surroundings and to their operators. One of the objective when it comes to designing robots is to have the engineers work to achieve safety. Even if engineers design a safe robot, it an be hard to prove its safety by merely testing it. The Future of RoboticsOne aspect in which robotics has revolutionized the way we live has been the invention of the mobil phone. This invention changed the communication industry when it was introduced in the early 90’s. This simple device has sparked demand for wireless communication as well as portability in other devices. Knowing how robotics has changed the way we communicate, it can be predicted that robotics will have a great impact on the future as way especially in the areas of battery life and weight, artificial intelligence, and swarm robotics. Battery life is essential for mobil devices, and it can be seen as it is the largest part of the device, and the heaviest. In the uture, power sources will be reduced to allow a smaller device with longer battery life. The second area in which robotics will impact is artificial intelligence, or AI. So far many advances have been made in thi s field, but there is still much to be done. Currently, AI systems have been created to generate logic routines at basic levels. In the future, AI software may be able to think or even act like humans. Swarm robotics is the last important area, and it refers to controlling multiple cooperating robots. This basically means that multiple robots will be able to do various tasks and at the same time be cooperating directly or indirectly to complete that task.This will help in employee a large amount of robots to complete one major task. Mobil Devices Google Images Artificial Intelligence Google Images Swarm Robotics Google Images Robots vs. Humans Robots are known to have skills that cannot be matched by humans. In some cases, robots perform one function, but in others robots can take on various tasks that will take the place of several employees. One good example is how electric shavers used to be assembled in the old days, by using hundreds of factory workers who perform this task by using only their hands. Now, these same tasks are performed by robot hands. These robots can perform the work at igher speeds than humans can, three sifts a day, 365 days a year, and without vacation, breaks, or sick days. The future of business is in robotics. Companies are now wanting to work with the robotics systems that electronics giants such as Apple are currently using. Because robots are coming down in price, and at the same time growing in sophistication, it is believed that jobs will be lost. The success of robotics has jeopardized many jobs as so many tasks can be performed at a fraction of the time, higher quality, and at a fraction of the price. Even robot manufacturers have stated that in several applications robots are already more cost-effective than people. One ay to show this was seen in a company where a $250,000 robot replaced two machine operators, making $50,000 per year, and over the 15-year life of the system, the machines yielded $3. 5 million in labor and productivity savings. Robots are known for being a faster assembly line, and this is one of the main reasons they have been replacing so many factory workers, and giving companies more of a competitive advantage and savings. Conclusion Robotics has become a great part of society’s lives, and has even become essential in developing specialized tasks that need the constancy and preciseness of robots. Handling certain tasks could take excess amount of money and time that if performed by humans alone could ruin ompanies as they would not be competitive in the market. Robots provide us with the assistance needed to get the job done faster, and in a more productive way. This is the future and being a part of it makes it definitely better. References Wikipedia. (n. d. ). History of robots. Retrieved from http://en. wikipedia. org/wiki/History_of_robots Robotics careers and education. (n. d. ). Retrieved from http://www. razorrobotics. com/careers-and-education/ Future of robotics. ( n. d. ). Retrieved from http://www. razorrobotics. com/future-of-robotics/ Robot safety. (n. d. ). Retrieved from http://www. razorrobotics. com/safety/ PLATT , J. R. (n. d. ).The real steel: Robotics careers ready to boom. Retrieved from http://www. todaysengineer. org/2012/Feb/career-focus. asp Advantages and disadvantages of robotics. (n. d. ). Retrieved from http:// 14wo. qataracademy. wikispaces. net/Advantages and disadvantages of robotics Advantages and disadvantages of automating with industrial robots. (n. d. ). Retrieved from http://www. robots. com/blog/viewing/advantages-and-disadvantages-of-automating-with- industrial-robots MARKOFF, J. (n. d. ). Skilled work, without the worker. Retrieved from http://www. nytimes. com/ 2012/08/19/business/new-wave-of-adept-robots-is-changing-global-industry. html? pagewanted=all=0

William ShakespeareS Tragedies Essays - Love Stories, Free Essays

William Shakespeare'S Tragedies Essays - Love Stories, Free Essays William Shakespeare'S Tragedies Shakespeare is not our poet but the worlds, stated by W. S. Landor in 1846 (Lamb 340). William Shakespeare has given the world a whole new perspective on poetry. Usually the pieces he has written are either hated or loved. He has written comedies, romances, and tragedies. All of his pieces have been wonderful but the ones that stand out the most are his tragedies. The elements he uses in his tragedies set them above all the rest. All the tragedies, which include Romeo and Juliet; Hamlet; King Lear; Othello; MacBeth, all share similar characteristics. Most people think that the main element in Shakespeares tragedies is death, but this is untrue. William Shakespeare has written many tragedies that share similar elements to make his pieces of literature attractive to the audience. William Shakespeare uses the feeling of sorrow in all his tragedies he has written to make the audience admire the character who faces adversity . One of the many miracles of his pieces are how people learn to love the man is disliked when he suffers (Jorgensen 8). All of Shakespeares protagonists learn as the play goes on how to react from the ordeal (Jorgensen 1). This element of his writing is more important than the deaths or who wins or loses. The suffering in Shakespearean plays really shows what a tough world is mainly about. Jealousy in Othello, lust in Antony, revenge in Titus and Hamlet, and hatred in Coriolanus gives the tragedies most of their dynamics, but the deeper feelings come from sorrow (Jorgensen 8). One of lifes major paradoxes is love through suffering. As people suffer, they learn to love the things that are most important to them. The betterment of humans comes from suffering. In the tragedy of King Lear, the character of Kent says, Almost sees miracles, but m isery (Jorgensen 8). This exemplifies the suffering the Shakespeare uses in his works. The quote means that many events that you think are miracles can turn out to be miseries. Another tragedy in which Shakespeare uses sorrow is in Hamlet. Hamlet says, But I have within which passeth show; These but the trappings and the suits of woe (Lamb 261). Hamlet is sorrowing for the death of his father. No one cares about Hamlets personality, but the audience endures how the character suffers. Also in the play of As You Like It, Duke Senior gives a speech in which it shows the impact of pain of feelings. The Duke and his companions benefit from the cold weather rather than suffer (Jorgensen 9). Shakespeare considers the sorrow worse than any death. The pain of feelings really gets the audience into the play. People would rather like to watch characters suffer than be in a good mood. Shakespeare capitalizes on the feeling of sorrow to make his tragedies better than any others. Another great element that Shakespeare includes in most of his tragedies is the ordeal of the hero and heroine. The hero and heroine in the tragedies have a special passion between them (Jorgensen 1). The play of Romeo and Juliet indicates how well Shakespeare uses the hero-heroine theme. Everybody loves the characters of the charming Romeo and the beautiful Juliet. In Romeo and Juliet, the passion between the two is so strong that they go against their family values and marry each other. Passion in the tragedies gives the audience something to admire. This play is suited for love. Romeo and Juliet show youthful, tragic love (Kirsch 505). Passion is used in the never forgetting balcony scene. Romeo speaks, Th exchange of thy loves faithful vow for mine (Lamb 165). The passion here is so magnificent that the audience can not help to be amazed. Unlike Romeo and Juliet, the play of Antony and Cleopatra differs. Shakespeare describes the hero-heroine element in Romeo and Juliet as death marked while he describes Antony and Cleopatra as having a grander passion (Kirsch 506). In the play of Antony and Cleopatra, Antony says to Cleopatra, Theres beggary in the love that can be reckoned (Lamb 164). This shows the passion between the hero and heroine. The hero-heroine ordeal in most of Shakespeares tragedies along with passion is one element